Reshaping Business For Ultimate Growth

Digital and Social Media Marketing Training

Social Media Marketing Course in Lahore

Social Media Marketing Course in LahoreSocial Media Marketing Course in Lahore is one of the most cost-efficient digital marketing methods used to syndicate content and increase your business visibility. Implementing a social media strategy will greatly increase your brand recognition since you will be engaging with a broad audience of consumers. One of the main goals of almost all businesses is developing a loyal customer base. Considering that customer satisfaction and brand loyalty typically go hand in hand, it is important to regularly engage with consumers and begin developing a bond with them. Social media is not just limited to introducing your brand’s products and promotional campaigns. Customers see these platforms as a service channel where they can communicate directly with the business.  The goal of SMM is to produce content that users will share with their social network to help a company increase brand exposure and broaden customer reach. Social Media Marketing Course in Lahore helps a company get direct feedback from customers (and potential customers) while making the company seem more personable. The interactive parts of social media give customers the opportunity to ask questions or voice complaints and feel they are being heard. This aspect of SMM is also called social customer relationship management.

What Will I Learn?

  • Understand the social media foundations
  • Plan goals and create a vision
  • Build a social media strategy
  • Understand the basics of YouTube, Facebook, Google+, Twitter, Instagram and blogging
  • Use advanced features of the most popular social networks
  • Understand the wide scope of social media
  • Understand the risks of social media
  • Use social media not just for marketing, but for customer services & PR
  • Understand the fundamentals of content marketing
  • Turn YouTube videos into profitable leads
  • Use Quora as a means of demonstrating authority and boosting sales

What Will You Be Able To Do After Completion Social Media Marketing Course?

  • By the end of this social media marketing course in lahore, the student will be able to understand and define specific social media marketing terminology
  • Can be able to plan and start a social media presence for a brand/company/business on various networks, depending upon target audience
  • Comprehend fundamental concepts of content management and user engagement on social media
  • Can Implement tips, tricks and strategies to inform and entertain users via their social media presence
  • Market a brand on social media, with a limited budget, as an entrepreneur, or as a social media executive
  • Add 1,000s of fans and followers on social media platforms
  • Improve SEO and search result rankings for your website
  • Ensure readers and viewers share and like your content
  • Optimize your posts for maximum engagement
  • Place Facebook, Google+ and Twitter login buttons on your site
  • Navigate the advertising platform and create promotions on YouTube, Facebook and Linkedin
Module 1- Planning in Social Media Marketing- How to select your social network presence

1) Introduction: Traditional vs New forms of marketing

2) Digital marketing and social media: How they work together

3) What is social media?

4) How social media, aligns with your business goals

5) Building an MVP through social media

6) Concept of virality

7) Key steps in building a presence

8) Identifying your target audience and key branding messages

9) Selecting your social network presence:

  • WordPress as a blogging platform
  • Facebook
  • Twitter
  • Instagram
  • Youtube
  • Linkedin
  • Google+
  • Pinterest

10) Other networks tailor made to interests

11) Things to remember: A few pitfalls of social media

Module 2 - Building a presence and engaging your target market, through Facebook pages and earn money

1) Profiles Vs Groups Vs Pages

2) Facebook for Business- first steps in creating a fan page

3) Facebook Page features: apps, milestones and more

4) Telling an effective business story using facebook timeline

5) Content Management: tips and effective strategies for user engagement

6) Marketing your products, and the right mix of Promotional VS Informative posts

7) Dealing with trolls and angry customers effectively

8) Using Instagram effectively, alongside facebook

9) The new Facebook graph search and what it means for brands

10) How to Earn through Facebook

Module 3 - Twitter & Instagram page management for brands and different businesses

1) Twitter and Instagram profiles, photo-streams and backgrounds

2) Important terminology to understand

3) Lists and creating favorites

4) Strategies to increase and engage followers

5) Effective event management techniques and hashtags

6) Tools to use Twitter even more effectively: third-party apps

7) Tip and Tricks to get Twitter and Instagram Likes

Module 4 - Techniques to Go Viral through Social Media
  • Add 1,000s of fans and followers on 7 major social media platforms
  • Improve SEO and search result rankings for your website
  • Ensure readers and viewers share and like your content
  • Grow your email list and turn every link into a sales opportunity
  • Optimize your posts for maximum engagement
  • Place Facebook, Google+ and Twitter login buttons on your site
  • Navigate the advertising platform and create promotions on YouTube, Facebook and Linkedin
  • Turn YouTube videos into profitable leads
  • Use Quora as a means of demonstrating authority and boosting sales
+ Module 1
Module 1- Planning in Social Media Marketing- How to select your social network presence

1) Introduction: Traditional vs New forms of marketing

2) Digital marketing and social media: How they work together

3) What is social media?

4) How social media, aligns with your business goals

5) Building an MVP through social media

6) Concept of virality

7) Key steps in building a presence

8) Identifying your target audience and key branding messages

9) Selecting your social network presence:

  • WordPress as a blogging platform
  • Facebook
  • Twitter
  • Instagram
  • Youtube
  • Linkedin
  • Google+
  • Pinterest

10) Other networks tailor made to interests

11) Things to remember: A few pitfalls of social media

+ Module 2
Module 2 - Building a presence and engaging your target market, through Facebook pages and earn money

1) Profiles Vs Groups Vs Pages

2) Facebook for Business- first steps in creating a fan page

3) Facebook Page features: apps, milestones and more

4) Telling an effective business story using facebook timeline

5) Content Management: tips and effective strategies for user engagement

6) Marketing your products, and the right mix of Promotional VS Informative posts

7) Dealing with trolls and angry customers effectively

8) Using Instagram effectively, alongside facebook

9) The new Facebook graph search and what it means for brands

10) How to Earn through Facebook

+ Module 3
Module 3 - Twitter & Instagram page management for brands and different businesses

1) Twitter and Instagram profiles, photo-streams and backgrounds

2) Important terminology to understand

3) Lists and creating favorites

4) Strategies to increase and engage followers

5) Effective event management techniques and hashtags

6) Tools to use Twitter even more effectively: third-party apps

7) Tip and Tricks to get Twitter and Instagram Likes

+ Module 4
Module 4 - Techniques to Go Viral through Social Media
  • Add 1,000s of fans and followers on 7 major social media platforms
  • Improve SEO and search result rankings for your website
  • Ensure readers and viewers share and like your content
  • Grow your email list and turn every link into a sales opportunity
  • Optimize your posts for maximum engagement
  • Place Facebook, Google+ and Twitter login buttons on your site
  • Navigate the advertising platform and create promotions on YouTube, Facebook and Linkedin
  • Turn YouTube videos into profitable leads
  • Use Quora as a means of demonstrating authority and boosting sales

Who is the target audience?

  • Those who want to join Social Media Marketing Course in Lahore
  • Those looking to forge a career in Social Media
  • Aspiring entrepreneurs and startups
  • Those looking to add additional skills and qualifications to their resume
  • Businesses intending to begin Social Media campaigns

Course Schedule

Course Duration: 5 Weeks
Weekend Classes: Saturday & Sunday
Contact: (042) 35941627